Interactive Online

Microsoft has introduced a new analytics dashboard called Monetize Insights that aims to aid publishers in measuring their advertising revenue more efficiently. This new dashboard is now available globally on Microsoft Monetize, its supply-side platform. Monetize Insights offers tools and functionalities such as graphs, comparison charts, and filters to provide a comprehensive view of ad revenue performance, allowing publishers to examine data related to revenue drivers and inventory metrics. Additionally, it provides detailed contextual bid rejection information, including demand issues, ad quality settings, and price floors. All publishers using Microsoft Monetize to sell owned and operated inventory can leverage Monetize Insights to analyze their ad revenue performance and make informed decisions based on the data provided. The new dashboard is expected to save publishers time by eliminating the need for complex reporting setups, providing them with multiple views and tools to be...

Microsoft has introduced a new feature called Deep Search, designed to assist users in finding comprehensive answers to complex questions that don't have straightforward solutions. Powered by GPT-4, Deep Search is an optional generative AI feature built on top of Bing's web index and ranking system. It utilizes a combination of querying techniques to surface results that wouldn't typically appear in regular search results. Deep Search is capable of identifying various relevant search terms related to a query, even if they don't explicitly include the original keywords. This enables it to find results that cover different aspects of the query, offering more informative and specific results than those that rank higher in normal search. Deep Search will not load as quickly as regular search results, with a completion time of up to 30 seconds, which may deter some users due to the delay. While the feature is in testing, it is only available to randomly selected small gr...

Microsoft has introduced a new feature called Deep Search, designed to assist users in finding comprehensive answers to complex questions that don't have straightforward solutions. Powered by GPT-4, Deep Search is an optional generative AI feature built on top of Bing's web index and ranking system. It utilizes a combination of querying techniques to surface results that wouldn't typically appear in regular search results. Deep Search is capable of identifying various relevant search terms related to a query, even if they don't explicitly include the original keywords. This enables it to find results that cover different aspects of the query, offering more informative and specific results than those that rank higher in normal search. Deep Search will not load as quickly as regular search results, with a completion time of up to 30 seconds, which may deter some users due to the delay. While the feature is in testing, it is only available to randomly selected small gr...

Microsoft's Bing Chat has rebranded to Copilot, aligning itself with other Microsoft AI products. The AI-powered chat service has handled over 1 billion prompts and queries since its launch. While Bing Chat was initially marketed as "your AI-powered copilot for the web," it will now be referred to as CoPilot and will continue to offer a combined Search and chat experience. For individuals who prefer a standalone chat experience, Copilot will have its own ChatGPT-style website. Despite the initial hype surrounding Bing Chat's launch, it failed to capture market share from competitors such as Google, allowing the latter to dictate the rules, direction, and costs of web search. Microsoft has stated that the rebrand is aimed at unifying the Copilot experience and making it more accessible to users. The rebranded Bing Chat Enterprise, now known as Copilot Pro, will offer the same chat functionality with enhanced commercial data protection for Microsoft 365 subscribers. ...